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B&Q ‘Unloved Rooms’ Press Ad Campaign


The brief was to build two perfectly symmetrical sets that showed the ‘before and after’ halves of the same room.  The left hand sides were dressed to look tired and outdated whilst the right hand sides were clean, bright and modern, showcasing B&Q’s new Kitchens Bedrooms and Bathrooms ranges. Each of the sets were shot in landscape and portrait formats.